PRO-LAB is an innovative consulting and design team with an emphasis on multidisciplinary intersection, thinking in multiple dimensions to achieve interdisciplinary collaboration.
Design is a complex process, including innovative practice, interdisciplinary research and ubiquitous sense of responsibility. We want to confront social issues authentically and effectively in our design process.
We are committed to continuously pursuing the highest standard of engineering practice, emphasizing the complete chain of idea, narrative and practice, and assisting clients to perfectly implement valuable ideas and strategies.
An integrated team with multidisciplinary consulting and engineering design can cut into the project from multiple perspectives and provide full cycle design consulting services of “macro policy- planning layout- engineering design- media promotion”.
In addition to engineering practice, we conduct in-depth research on industry development and project strategy. The research team and the expert think tank will combine urban design, new retail business, medical care, indoor environmental psychology and other topics with media communication for professional research.
We regularly launch interdisciplinary forums, invite elites from all industries to discuss research topics and relevant social trends, and explore the latest impetus for industrial and social development.
Social responsibility itself is to create more value for the society, thus promoting social progress. The diversity of values creates the diversity of design. The embodiment of commercial value, environmental value, cultural value and historical value is the embodiment of the sense of responsibility of design. We value the value of each project in the design process and the thinking about social responsibility.
As designers in the new industry environment, all the above attempts are our responses to the current and future urban development behavior. LAB is both experimental and innovative.