On April 1, 2026, Mr. Hu Zhile, Founder and Design Director of WJ STUDIO, was invited to the Forum of Chinese Beautiful Homestay, serving as both a keynote speaker and panel discussion guest. He delivered a speech entitled "Spatial Perception & Texture Creation" at the event.
In his address, Hu expressed that a hotel is far more than a space that accommodates lifestyles, natural landscapes, travel touchpoints and service experiences. Its core and foremost essence is to act as a carrier of culture. Only "perceptive design" can awaken people's authentic tactile connection with the world.
On March 31, 2026, Mr. Hu Zhile was invited to attend and speak at the UNWORKING 2026: The Evolution of the Future Workplace forum, co-hosted by ArchiDogs and Design Shanghai. He presented a keynote speech titled "The Texture of Space".
"Future office design will no longer focus on the accumulation of elements or flat visual symbols, but rather on creating a sense of genuine texture, allowing people within it to feel real connections, real emotions, and a real sense of belonging."
In rapidly evolving urban landscapes, every plot of land and every structure bears the accumulated legacy of time and culture. How can we design spaces that, once people step inside, allow them to not only perceive the passage of time and the profound depth of culture, but also embrace the distinctive experience crafted by thoughtful design?
On January 15, 2026, on the eve of the 13th Architizer A+Awards Gala Ceremony, Mr. Hu Zhile, Founder and Design Director of WJ STUDIO, was invited to an in-depth conversation and interview on this very topic with Hannah Feniak, Executive Editor of Architizer. During the dialogue, he shared his hands-on experience and profound insights accumulated through his long-standing architectural practice.
On January 16, 2026, Mr. Hu Zhile, Founder and Design Director of WJ STUDIO, was invited as a guest speaker to the 13th Architizer A+Awards Asia Pacific Gala Ceremony.
In his keynote speech "Reflections on Innovative Thinking", Hu drew on his team's hands-on project practice to share a diverse portfolio of works, including MISA Studio, Rose Gallery, Lost Villa · Huanglong Island Lighthouse Hotel, and Lakeside Villa. Through these projects, he demonstrated how design can be harnessed to explore the possibilities of life, allowing a space to not only fulfill functional demands, but also embody the lifestyles, emotions and experiences of its users.
Innovative thinking is not the blind pursuit of form, but a return to the very essence of design. It calls for holistic consideration of the urban interface, interdisciplinary integration, and the operational closed loop of a space, ensuring that a design can both respond to its immediate context and reserve room for future evolution. A designer's mission is to imbue a space with enduring vitality, enabling every user to discover the possibilities of self and life within it.
On October 16, 2024, Mr. Hu Zhile was invited to attend "Andrew Martin City Tour · Chongqing Station" and delivered a speech titled Regeneration - Renovation Design from a Multi-Dimensional Perspective.
"Renovation is a process of gradual replacement. During this replacement, there is no need to redefine people's usage habits, but ultimately, it can create new ways of use and value. That is to say, through renovation and iteration, the vitality of the city can be re-stimulated, enabling renovation to move from design to design control. Renovated old buildings are not limited to the scope of interior design renewal; they are an important part of composing the city's memory and image. Similarly, design cannot cover all spaces and ecosystems. What is more important is how to identify the potential of a site through design and reawaken the site."
On April 25th, 2024, “Discovery of Good Design - Design Tour” - Hangzhou Station was successfully held, and Mr. Hu Zhile, Founder/Design Director of WJ STUDIO, was invited to participate in the event as a guest of honor.
“Discovery of Good Design” is promoted by the annual winners and selected designers of ANDREW MARTIN International Interior Design Awards in China and abroad, together with artists, media and international brands, to discover China's outstanding contemporary interior designers from an international perspective, and each event invites outstanding designers to share their views and concepts, and conduct on-site exchanges and discussions.