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  • HO2023 Ansan Hotel, Shaoxing, China
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  • HO2023 Dongqian Lake Yinwan Village Hotel, Ningbo, China
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  • LI2022 Bluetown · Aroma Town, Shanghai, China
  • CM2022 EQUATOR PEAK COFFEE, Yiwu, China
  • OF2022 Xitou Greentown.Cloud Land Business Center, Hangzhou, China
  • LI2021 Hills Epic . Town of Angels . Anji, Huzhou, China
  • OF2021 Vanke Yunchuang Gallium Valley R&D Center, Hangzhou, China
  • HO2021 Sunac. Mogan Valley. Zhulinli Demonstration Area, Huzhou, China
  • LI2021 Greentown Sanjiangkou City Exhibition Hall, Ningbo, China
  • LI2021 Yuyao Minglu (Clubhouse), Ningbo, China
  • LI2021 Yuyao Minglu (Model Room), Ningbo, China
  • RE2021 Mawei Shipbuilding Library, Fuzhou, China
  • CM2021 Yixing Yada Sports Park, Yixing, China
  • LI2021 Xifang Liang Yu Yman Sales Center, Hangzhou, China
  • RE2021 Cangshan Cinema, Fuzhou, China
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  • OF2020 Canal Center Office, Hangzhou, China
  • LI2020 Chengyuan Living Museum, Taizhou, China
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  • OF2018 Y20 SPACE, Hangzhou, China
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  • LI2017 Gongchen Bund Center of Xihu, Hangzhou, China
  • OF2017 VPGAME Office, Hangzhou, China
  • OF2016 MISA Studio, Hangzhou, China
  • CM2016 Green Tea Play King @ JOY CITY, Beijing, China

Greentown Sanjiangkou City Exhibition Hall

ZhejiangNingbo,China

Location Ningbo
Client Greentown Group
Completion LI2021
Area 500㎡
Topology Living/Sales Center
Awards Paris Design Award
Scan on WeChat

Ningbo, a port with a long history, a city with vibrant hustle and bustle of life, is a unique place where design should not only focus on the sense of ritual and value, but return to human life – to find the scenes from everyone’s dailylife, to contain the softness and sharpness of the city, and to integrate the character, aethetics and spirit of the locality.

 

As the earliest foreign trade port in Ningbo, Sanjiangkou is not only a place where merchants gathered, but also a symbol of the Ningbo urban development.Sanjiangkou witnessed the history of Ningbo, and carried the memories and nostalgia of Ningbo people – it is always a topic among the older generation.

 

Greentown Sanjiangkou City Exhibition Hall is located at the intersection area of Daqing South Road and Xinma Road in Ningbo, an extension part of Sanjiangkou.Considering the unique significance of Sanjiangkou in Ningbo, WJ STUDIO hopes that this project is not just a formalized real estate sales center, moreover can reflect and integrate diverse culture, such as Shanghai culture, Hongbang culture, and traditional culture in it; and finally becoming a space for both commercial and cultural communication.

 

The architectural style of the entire exhibition hall continues the style of surrounding cultural and historical architecture, using many traditional architectural elements. Based on this, the interior design combines modern design style with humanistic urban atmosphere, to construct a space with urban cultural attributes.

 

Besides the functions of sales office from display to sale, it also can serve as a community supportive social space, that brings abundant scenic and aesthetic experiences.

 

Although the space is not very big, it has the basic function of sales office, and also includes more derivative functions, creating a diverse and integrated spatial experience.

 

The first floor is designed in a casual and relaxed way, so that the interior space can naturally combined with the outside streets, and has a better view in the corner space, overall optimizes the space experience.

 

The second floor has more social attributes. Besides the function of sales office, it also serves as a brand output and activity venue, as well as a displaying space for subsequent cultural life.

 

At the same time, the project design boldly integrates traditional aesthetics and techniques, gives a feeling of affinity without losing overall aesthetics sense.

 

In terms of color, the design applies the color tone in Ningbo traditional Hongbang cultural clothing ——cyan, vermilion and black.

 

In terms of spatial form, deconstruction is applied in the design to reinterpret the form of traditional roof and wood structure, and reconstructs the relationship between main body, interior and roof.

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