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  • CM2022 EQUATOR PEAK COFFEE, Yiwu, China Yiwu, China
  • CM2022 Xitou Greentown.Cloud Land Business Center, HangZhou, China HangZhou, China
  • LI2021 Hills Epic . Town of Angels . Anji, Huzhou, China Huzhou, China
  • OF2021 Vanke Yunchuang Gallium Valley R&D Center, HangZhou, China HangZhou, China
  • HO2021 Sunac. Mogan Valley. Zhulinli Demonstration Area, HuZhou, China HuZhou, China
  • LI2021 Greentown Sanjiangkou City Exhibition Hall, NingBo, China NingBo, China
  • LI2021 Yuyao Minglu (Clubhouse), Ningbo, China Ningbo, China
  • LI2021 Yuyao Minglu (Model Room), Ningbo, China Ningbo, China
  • RE2021 Mawei Shipbuilding Library, FuZhou, China FuZhou, China
  • RE2021 Cangshan Cinema, FuZhou, China FuZhou, China
  • CM2021 Yixing Yada Sports Park, Jiangsu, China Jiangsu, China
  • LI2021 LIANG YU YMAN, HangZhou, China HangZhou, China
  • OF2020 Canal Center Office, HangZhou, China HangZhou, China
  • LI2020 Chengyuan Living Museum, TaiZhou, China TaiZhou, China
  • LI2020 The Osmanthus Grace, WenZhou, China WenZhou, China
  • LI2020 The LOFT in The Sky City, HangZhou, China HangZhou, China
  • RE2020 Liangzhu Center Of Arts, HangZhou, China HangZhou, China
  • OF2020 Lingdi Office, HangZhou, China HangZhou, China
  • LI2019 Shangyu Jiangnanli Showroom, ShaoXing, China ShaoXing, China
  • RE2019 Tong Shang Ji, HangZhou, China HangZhou, China
  • LI2018 Dangui Garden, HangZhou, China HangZhou, China
  • CM2018 An the Sweet, HangZhou, China HangZhou, China
  • LI2018 City of sky, FuZhou, China FuZhou, China
  • HO2018 BO Space, HangZhou, China HangZhou, China
  • OF2018 Y20 SPACE, HangZhou, China HangZhou, China
  • CM2017 The Le Fit Plus gymnasium, HangZhou, China HangZhou, China
  • LI2017 Gongchen Bund Center of Xihu, HangZhou, China HangZhou, China
  • OF2017 VPGAME Office, HangZHou, China HangZHou, China
  • OF2016 MISA Studio, HangZhou, China HangZhou, China
  • HO2016 Green Tea Play King @ JOY CITY, Beijing, BeiJing, China BeiJing, China

Greentown Sanjiangkou City Exhibition Hall

NingBo,China

Location NingBo
Client Greentown Group
Completion LI2021
Area 500㎡
Function Living/Sales Center
Awards Paris Design Award

Ningbo, a port with a long history, a city with vibrant hustle and bustle of life, is a unique place where design should not only focus on the sense of ritual and value, but return to human life – to find the scenes from everyone’s dailylife, to contain the softness and sharpness of the city, and to integrate the character, aethetics and spirit of the locality.

As the earliest foreign trade port in Ningbo, Sanjiangkou is not only a place where merchants gathered, but also a symbol of the Ningbo urban development.

Sanjiangkou witnessed the history of Ningbo, and carried the memories and nostalgia of Ningbo people – it is always a topic among the older generation.

Greentown Sanjiangkou City Exhibition Hall is located at the intersection area of Daqing South Road and Xinma Road in Ningbo, an extension part of Sanjiangkou.

Considering the unique significance of Sanjiangkou in Ningbo, WJ STUDIO hopes that this project is not just a formalized real estate sales center, moreover can reflect and integrate diverse culture, such as Shanghai culture, Hongbang culture, and traditional culture in it; and finally becoming a space for both commercial and cultural communication.

The architectural style of the entire exhibition hall continues the style of surrounding cultural and historical architecture, using many traditional architectural elements. Based on this, the interior design combines modern design style with humanistic urban atmosphere, to construct a space with urban cultural attributes.

Besides the functions of sales office from display to sale, it also can serve as a community supportive social space, that brings abundant scenic and aesthetic experiences.

Although the space is not very big, it has the basic function of sales office, and also includes more derivative functions, creating a diverse and integrated spatial experience.

The first floor is designed in a casual and relaxed way, so that the interior space can naturally combined with the outside streets, and has a better view in the corner space, overall optimizes the space experience.

The second floor has more social attributes. Besides the function of sales office, it also serves as a brand output and activity venue, as well as a displaying space for subsequent cultural life.

At the same time, the project design boldly integrates traditional aesthetics and techniques, gives a feeling of affinity without losing overall aesthetics sense.

In terms of color, the design applies the color tone in Ningbo traditional Hongbang cultural clothing ——cyan, vermilion and black.

In terms of spatial form, deconstruction is applied in the design to reinterpret the form of traditional roof and wood structure, and reconstructs the relationship between main body, interior and roof.

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